Fast-forward to 2019, and the number of consumers that go online to find a local business has jumped to 97 percent. If you want them to choose your company, you need to be found online—meaning you need a Business website.
The Majority Of of consumers use Business websites to find and engage with businesses
As indicated by LSA’s (Local Search Association) April 2017 report, “The Digital Consumer Study,” 63 percent of buyers principally utilize an organization’s site to discover and draw in with organizations. That is a huge lump of purchasers. Consolidate that with the way that 93 percent of online encounters start with an internet searcher—you figure it out. Another convincing explanation your business needs a site? Overall, buyers utilize roughly three sources before settling on an individual buy choice, and 30% consequently strike a business from thought in the event that they don’t have a business website.
So, you think you don’t need a website because you’re on Facebook.
Great, so is every other business in America. You need a Business website even if you have a Facebook page.
And guess what? It’s getting harder for businesses to connect with users on the platform. Within a week of the last Facebook algorithm update, organic reach plummeted lower than it was already. Another bummer? In 2018, people spent 50 million fewer hours on the platform than they did in 2017.
While social media can help your business grow, don’t bank on using it as your sole marketing channel, especially in the future.
My business is too small, and I don’t have the budget for a Business website.
This is the most common objection we hear from small business owners.
Look—your website is your main advertising resource. Saying you don’t have the spending plan for it resembles saying you don’t have the financial plan for a LLC permit—you will get in enormous difficulty later in the event that you don’t surrender that underlying venture.
Get a website—it doesn’t need to be extravagant and costly, yet it needs to exist, and it should have the option to be found via web indexes.